Matthew 28.19 – Go therefore and make disciples of all nations, baptizing them in the name of the Father and of the Son and of the Holy Spirit.
We sent out hundreds of post-cards over a month ago inviting the entire neighborhood to join us on the front lawn of the church for a free Community Cook-Out. The post-cards were well designed and inviting with all of the necessary information. For a modest price we were able to reach a whole group of people who we would otherwise miss.
This will be our third annual gathering and it has been largely successful. Half of the people in attendance are usually not from the church and we want them to know that we care about the neighborhood we are in. However, on some level, we also want them to know that we love them enough that we would love to have them join us in worship on Sunday mornings.
Yet, evangelism is not the goal of our gathering. We have not specifically identified key lay people to go around asking people if Jesus Christ is their personal Lord and Savior. We have not prepared pamphlets to hand out describing the eternal fires of hell if someone does not get saved. We have not invited the neighborhood to our front lawn to get them into heaven.
Instead, we hope that by showing them our love, it will somehow draw them into church to discover where that love comes from: God.
Next week we are going to send out even more post-cards to the local community about our upcoming sermon series titled “Confronting Controversy.” After speaking with a few nominal Christians from the neighborhood about what they want to hear about in church, we synthesized this series to be approachable and life-giving to people who are not currently in the church. The post-card has been well designed with a catchy image and all of the necessary information on the back. We hope that by sending them out, people from the community will join us in worship and discover that what the world thinks about the church may not be the same thing as what God thinks about the world.
Both of these ventures, a Community Cook-Out and a Controversial Sermon Series, are about trying to grow the church in some way, shape, or form. Many of us call this “evangelism.” But that’s not what evangelism means.
In David Fitch’s recent work Prodigal Christianity, he highlights a moment from his ministry where the church tried to grow and failed:
“When our church, Life on the Vine, was new, we sent out ten thousand postcards to people in our neighborhoods. We artfully displayed a collage of various depictions of Jesus (classical paintings, icons, and European, African, and Asian portrayals) with the question in bold print running across it: “Who is Jesus?” On the back, we invited the neighborhood to have a discussion with us about the question. We were playing off the cultural curiosity around Easter and hope that we could welcome a constructive conversation around the question. The card was not well received. Local “Bible-believing” Christians accused us of straying into relativism with so many different depictions of Jesus. They worried we were losing the truth of Jesus. Meanwhile many others accused us of being intolerant. Were not other religious leaders just as worthy of discussion? We got nasty phone calls asking, “Why are you focusing only on Jesus?” No one, and I mean NO ONE, came to any of our gatherings from this postcard.”
Out of ten thousand postcards, no one came to any of the gatherings. I think a lot of this has to do with our false assumption that just by offering something people will show up. We believe that if we give them an interesting sermon series or bible study people are bound to show up in droves. And if we let them know about it through a postcard we can reach even more people!
These types of evangelism largely fail because we’ve confused evangelism with filling the pews instead of sharing the Good News.
I cringe whenever I encounter an “evangelist” in the midst of life who abruptly asks, “Have you confessed Jesus Christ as your personal Lord and Savior?” Because with their question is the assumption that we have the power to save ourselves, and that they are playing a fundamental role in our salvation. However, Jesus does not command the disciples to go out convincing people to confess him as Lord. Instead he tells them to go and make disciples.
Discipleship formation is primarily about relationships and less about post-cards and Main Street confessions. We become evangelists not when we beg or convince someone to confess Jesus as Lord, but when we intentionally create relationships with individuals through the love that Jesus taught us to live by. We can use sermon series and community events to first bring people into the church, but those types of things will never be enough (by themselves) to evangelize. It takes a willing and loving disciple who sees others not as pew fillers but fellow brothers and sisters in the kingdom of God.
As a gathering church we are called to be confident in God’s love for us, and for us to share that same love with others; “We love because he first loved us” (1 John 4.19). We will grow and bear fruit in the kingdom when love becomes our first priority instead of growth. We have failed to grow not because we have been doing things unworthily, but because we’ve grown bored and unhappy. With churches all across the American landscape floundering under the pressure to grow and remain sustainable, the church falls back to the common tropes of Vacation Bible Schools and Sermon Series assuming they will grow the church.
Can you imagine what the church might look like if Christians were actually happy and excited about being the church? That’s where and when evangelism happens – not in the boredom of another series or bible study, but in the community transformed by joy and sharing that joy.
Evangelism is our call as Christians. We are commanded by the Lord to share the Good News in order to make disciples and transform the world. If we want this kind of dynamic and life-giving evangelism to take place, then we have to be willing to crucify some of our current practices and programs; you can’t have resurrection without crucifixion.
We need to crucify our boring and lifeless activities that we assume will grow the church. Is the annual Cook-Out really sharing the good news with others, or are we doing it to feel good about seeing a lot of people on our property?
We need to ask difficult questions about our programs and whether or not they are designed to evangelize. Are our monthly meetings really about branching out to the community and transforming our cultural landscape, or are we meeting to keep the people already in the church happy?
We need to confront our budgets and demand that they reflect Jesus’ mission. Are we spending our resources according to the great commission, or are we neglecting to be good stewards by wasting our resources of lifeless avenues of ministry?
We need to take a look at our own families and reflect on how we evangelize those closest to us. Are we so consumed by raising our children to choose whether to be Christian or not for their own good, or are we afraid of telling them what we really feel and believe?
What can we crucify in our hearts and in our churches to be resurrected into the kind of evangelists that God is calling us to be?
 Fitch, David and Geoff Holsclaw, Prodigal Christianity: Ten Signposts into the Missional Frontier (Jossey-Bass: San Francisco, 2013), 32.